We therefore offer a uniquely specialized, targeted foundation for all your restaurant concept development needs in order to grow your restaurant or hospitality business.

Our award-winning team, vast resources, and scope of expertise allows us to successfully collaborate with clients to develop an original playbook every time. With our end-goals always in sight, we go above and beyond expectations to bring your concept to life, while clearly defining your brand identity. From targeted market research and key brand principles to menu development and proven operating and financial systems to recruiting and innovative restaurant concept services, we do it all.

The vision of how your restaurant identity will develop may only exist in your mind's eye or you may have a binder full of ideas and inspiration. Perhaps your storefront or retail space has been secured or the design and architecture are underway. Either way, are you still asking yourself… What ties it all together?

In order to tie all the elements of a burgeoning restaurant concept together, there has to be a real restaurant brand identity, complete with a real story or strong message, that can be conveyed, packaged, and sold, whether to investors, guests, the media, or all of the above. An overall guiding principal from which all factors radiate. This is your brand filter.

We use the brand filter to help steer clients to a clear guiding principal, to define their restaurant brand identity and message, and lead them into restaurant identity development and design. The overarching goal? To build the foundation that binds concept, menu, and decor, and ultimately shapes the experience guests will have.

Our expertise in creating restaurant business plans comes from the fact that we are real restaurant operators. We have the day-to-day experience, combined with our collective development experience, to write bar & beverage and restaurant business plans that are created 100 percent from scratch and customized to your concept and your business.

With our team, you avoid receiving what most restaurant consulting companies offer: the same old, repurposed restaurant proposals. Instead, we provide VSAG-developed methodologies and fact-based restaurant business plans within a proven collaborative process that focus on concept creation and development, and foundational financial standards and reality-based budgeting.

What Is Menu Development?

Menu Development focuses primarily on the dish selection and design of a menu. When developing custom menus for clients, we look at the brand's story, guest demographics, local ingredients, and specialties. We work to develop a menu complete with signature dishes and an innovative, engaging menu design aesthetic to best encapsulate our client's brand.

What is Menu Engineering?

Menu Engineering is the process of building a menu. Our team gathers and analyzes data from dish popularity to price evaluation and costing. They determine the best steps to build a menu of offerings that speak to our client's concepts, profitability goals and limitations, guest expectations, and business plan.

Operating a bar properly and efficiently takes time, talent, and resources. From POS transactions to placing the right talent behind the bar, we develop restaurant bar business plans and create and customize bars and bar concepts for top performance in this high-profit area.

For us, the craft of bartending takes center stage. We believe it's all in the details.

Our success in guiding clients worldwide to put forth their best bar business plans and beverage concepts have these four common denominators: confident talent, true brand ambassadors, an enticing menu, and the tools and resources to stand out.

Whether you're a bar-only concept or your bar area is part of a larger project, bar and beverage concept services can be a great source of income and create a following among your guests.

New restaurant openings require proven resources and a detail-oriented focus that can tax any owner and operator. To combat the critical new restaurant opening phase, we develop strategic operating structures to help get you from point A to Z.

It's vital to the success of your restaurant and hospitality business to offer guests a positive experience right from the start. And front of house restaurant service is where you can make the most impact.

We will help you and your team set the tone for front of house restaurant service which will guarantee a great guest experience, every time. We specialize in FOH training for restaurant staff, as well as hospitality training and hotel management training. We focus on positioning staff and aligning front of house restaurant and guest services to optimize first impressions in order to establish a positive relationship with guests. Our goal? Giving guests the best version of you and your team… from "Hello" to "Hope to see you again."

We're operators. We're restaurant managers. We're owners. We're a restaurant management company that obtains results every day for our clients worldwide.

We know how to run a winning playbook. We incorporate proven systems and streamlined operations throughout restaurant and food service outlets with measurable financial results. In order to successfully execute day-to-day operations, we know it requires sound restaurant management. And from the inside out, our team understands how to achieve top results every step of the way.

Our Restaurant Profit Architecture

We design and implement restaurant operating systems that run smoothly and extend from the front of house and bar to service, training, and line prep to receiving and all the way to the back office. Where a business is weak, we work to repair, strengthen, and improve it. Each restaurant operation is measured against our restaurant Profit Architecture™ financial foundational standard, allowing us to engineer profitable systems that deliver.



Expert Restaurant Management Tips & Support.

As operators and owners ourselves, the restaurant management tips and support strategies we offer are tried and tested from our own experiences. We know this: no two restaurants or food and beverage service businesses are the same. So, when we work with you, we evaluate your business from top to bottom and inside out to find the best strategies for your restaurant operations and management. So whether you are a food and beverage manager, a hotel restaurant manager, or just looking for some restaurant management tips, we'll develop a specific strategy that's right for you.

Let us guide your restaurant operations and management for improved results.